Strategic management involves industry analysis and organized analysis which is important in all types of organizations specially in small business, franchise business and other industries. Studying Strategic management will also equip the Pinoy entrepreneur with tools that enable him or her to deal with important issues in a complex business environment.
A simple definition of what strategic management is a process by which someone analyze and learn from their internal and external environments and established strategic direction, create strategies which are intended to achieve goals.
Careful planning will ensure business success even in the most volatile economies. This is a perfect example of an internal environmental factor.
External environmental factors will include global environmental forces such as technological, political, economic or socio cultural trends. Rising oil prices will affect the way how domestic production are priced. The war in the middle east also affect the Philippines since we have a large number of overseas Filipino worker, and a large number of them returning all at once will strain government resources in finding them work at home.
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